Equities

YouGov PLC

YOU:LSE

YouGov PLC

Consumer DiscretionaryMedia
  • Price (GBX)205.50
  • Today's Change2.00 / 0.98%
  • Shares traded1.33m
  • 1 Year change-47.84%
  • Beta1.1875
Data delayed at least 20 minutes, as of Feb 06 2026 16:36 GMT.
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Profile data is unavailable for this security.

About the company

YouGov plc is an international online research data and analytics technology group. The Company’s principal activity is the provision of market research, data analytics and related services. The Company’s divisions include Data Products, Consumer Panel Services (CPS), and Research. The Data Products division comprises its syndicated data products, which are available to clients on a subscription basis. The CPS division provides household consumer purchasing data across over 18 European countries. The Research division offers a wide range of quantitative and qualitative research that is tailored to meet client’s specific requirements. Its subscription-based data products suite includes YouGov BrandIndex and YouGov Profiles as well as newer behavioral products, such as YouGov Safe. YouGov BrandIndex allows users to continuously monitor over 16 fundamental metrics. CPS Consumer Tracking solutions provide regular tracking of purchasing trends for consumer segments, brands, among others.

  • Revenue in GBP (TTM)388.90m
  • Net income in GBP13.40m
  • Incorporated1998
  • Employees3.12k
  • Location
    YouGov PLC50 Featherstone StreetLONDON EC1Y 8RTUnited KingdomGBR
  • Phone+44 20 8051 8285Fax+44 20 7012 6001
  • Websitehttps://corporate.yougov.com/
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Peer analysis

CompanyRevenue (TTM)Net income (TTM)Market capEmployeesMarket Cap /
Employees
Pebble Group PLC123.11m6.10m74.36m523.0074.36m523.00
Brave Bison Group PLC35.05m1.19m78.91m192.0078.91m192.00
M&C Saatchi Plc355.27m6.75m158.93m1.98k158.93m1.98k
S4 Capital PLC786.10m-315.50m162.15m7.17k162.15m7.17k
YouGov Plc388.90m13.40m238.52m3.12k238.52m3.12k
Public Policy Holding Company Inc-100.00bn-100.00bn256.72m447.00256.72m447.00
Next 15 Group PLC689.95m15.88m277.83m3.99k277.83m3.99k
4imprint Group plc1.01bn87.25m1.12bn1.60k1.12bn1.60k
Data as of Feb 06 2026. Currency figures normalised to YouGov PLC's reporting currency: UK Pound GBX

Institutional shareholders

51.72%Per cent of shares held by top holders
HolderShares% Held
Octopus Investments Ltd.as of 31 Jul 20259.07m7.70%
abrdn Investment Management Ltd.as of 31 Jul 20248.50m7.21%
Artemis Investment Management LLPas of 23 Jan 20268.29m7.04%
Liontrust Investment Partners LLPas of 25 Nov 20257.20m6.11%
T. Rowe Price International Ltd.as of 31 Jul 20255.72m4.85%
Brown Capital Management LLCas of 31 Jul 20255.70m4.84%
T. Rowe Price Hong Kong Ltd.as of 30 Sep 20254.45m3.77%
Jupiter Asset Management Ltd.as of 31 Jul 20254.34m3.69%
Rathbones Investment Management Ltd.as of 31 Jul 20254.20m3.56%
Raymond James Wealth Management Ltd. (Investment Management)as of 31 Jul 20213.49m2.96%
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Data from 31 Jul 2025 - 31 Dec 2025Source: FactSet Research Systems Inc.
Data Provided by LSEG
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